Net-MR

GMI's Net-Mr is a flagship product that affords virtually any kind of market research to be carried out online, including: 1. Online surveys, 2. Computer-Assisted Personal Interviews, 3. Online focus groups and discussion boards, 4. Computer-Assisted Telephone Interviews, 5. Building and managing global online research panels, 6. Real time data analysis, and 7. Online report publishing.

Built for global utilization, Net-MR offers an integrated ASP or enterprise-wide solution that is 100% Web-enabled, features a robust global panel management system, utilizes a unique translation management system, and offers custom development and global support.

Using open source and Java programming, Net-MR delivers a flexible solution to the need for traditional market and advertising techniques, methods, and processes to be carried out worldwide through one integrated system. Efficiency, effectiveness, and thoroughness characterize this system that can enable firms to deploy anything from surveys to focus groups to Web-assisted phone interviewing in the online environment. All data collected is integrated in one common database for ease of analysis, review, inspection, and reporting.

GMI's global panel management system affords the development, delivery, and use of global consumer panels that can inform research in multiple countries with a motivated, balanced, and representative panel. GMI has already accessible a worldwide panel of participants that are available to all Net-MR clients, or clients can build their own proprietary consumer or business panels for their own private use.

As more and more market and advertising research turns to the use of enabling Internet technologies, GMI's Net-MR stands poised to deliver a complete solution that delivers and integrates traditional and new research processes into one standard platform.