Allaire Spectra is a full-featured Web publishing and content management tool allowing businesses to establish their presence on the Internet.
Allair Spectra includes six "core services" which cover all phases of the Web site production schedule, from the initial site design, to the personalized implementation of the pages for the site visitors.
Content Management employs the Allaire Anywhere Authoring Web based content editing environment, allowing all users to create Web content in a familiar browser based environment without the need for IT assistance. The latest version (1.5) of Spectra adds enhanced authoring tools, including an embedded version of Ektron's eWebEditPro (see related link below), spell checking, table filling, image uploading, etc. In addition, content versioning will be supported, allowing users to track and if necessary gracefully revert to a prior version of their content when necessary.
Workflow/Process Automation allow administrators and group leaders to define and implement the proper procedures for the creation and update of Web content; and Roles-based Security ensures that all functions are properly assigned to the appropriate users.
Personalization and Business Intelligence allow the corporation to produce content that can be personally customized by each site visitor. Site statistics such as customer navigation and page visits are provided, allowing companies to more accurately gauge the effectiveness of their sites and individual pages.
Finally, the Syndication service allows businesses to develop affiliate-like programs, allowing them to make use of content from other partner sites and provide certain areas of their own content to their affiliates.
All of the services are provided to the user via the browser-based WebTop environment, which provides a specialized view to each user depending on the role they are performing in the overall publishing system. Version 1.5 includes the ability to customize this WebTop for users, and caching features to achieve optimal site performance.
Allaire Spectra is priced at $15,000 per server. Version 1.5 is now shipping. Complete bundled solutions, including servers, training, and consulting are available; as is an evaluation version from the Allaire Web site.
product submission by DPW Staff
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